Only 18 per cent of EU citizens are well informed about their investment options, and the European Commission now wants to change that. New recommendations to member states are intended to strengthen financial education and make investing more attractive. Tax incentives are planned for European savings and investment accounts that can be used to manage shares, equity funds and ETFs. The aim of the initiative is to channel Europeans' savings into productive investments in the long term. In an article in the Frankfurter Allgemeine Zeitung, Henriette Peucker, Chief Executive and Member of the Board of Deutsches Aktieninstitut, emphasises that this would improve the population's participation in the success of companies and at the same time strengthen the investor base for companies.

The article was published in print on 1 October 2025.

Only 18 per cent of EU citizens are well informed about their investment options, and the European Commission now wants to change that. New recommendations to member states are intended to strengthen financial education and make investing more attractive. Tax incentives are planned for European savings and investment accounts that can be used to manage shares, equity funds and ETFs. The aim of the initiative is to channel Europeans' savings into productive investments in the long term. In an article in the Frankfurter Allgemeine Zeitung, Henriette Peucker, Chief Executive and Member of the Board of Deutsches Aktieninstitut, emphasises that this would improve the population's participation in the success of companies and at the same time strengthen the investor base for companies.

The article was published in print on 1 October 2025.

Only 18 per cent of EU citizens are well informed about their investment options, and the European Commission now wants to change that. New recommendations to member states are intended to strengthen financial education and make investing more attractive. Tax incentives are planned for European savings and investment accounts that can be used to manage shares, equity funds and ETFs. The aim of the initiative is to channel Europeans' savings into productive investments in the long term. In an article in the Frankfurter Allgemeine Zeitung, Henriette Peucker, Chief Executive and Member of the Board of Deutsches Aktieninstitut, emphasises that this would improve the population's participation in the success of companies and at the same time strengthen the investor base for companies.

The article was published in print on 1 October 2025.